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Digital Cities
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Rammer shoppere og trendsættere
Viewed Impressions
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Digital Cities creates high awareness and great impact, with up to 50% remembering an advertisement after a month*. It is a strong visual medium where content appears razor-sharp in the cityscape. Digital screens are perceived as innovative, attention-grabbing and modern with a particularly positive response from the younger generation (P15-29), where coverage is extra high.

With a "Less is More" approach, we offer fewer, but in return good and carefully selected placements. This guarantees that your messages are exposed and seen in the most relevant places. 

You only pay for the exposure that your campaign actually gets. We settle in Viewed Impressions, which ensures precision, transparency and security in your digital purchasing. The network offers contextual and creative communication, where messages can be adapted in real time and controlled by weather, temperature, time and data feed, and this increases the relevance for your recipients. 

Digital Cities ensures you a dominant and exclusive presence, which effectively influences purchasing decisions and increases brand visibility.

* OCS 2017

AFA Decaux - Digital Copenhagen – Tudor

Copenhagen

Digital Copenhagen is an innovative media zone in the heart of the capital, offering 41 strategically placed digital screens in the capital, where fewer locations ensure maximum exposure and impact.

Studies in Copenhagen show that 64% of all and 70% of young people between the ages of 15 and 29 have a positive perception of digital outdoor**.

—100% digital zone

— Less is More – no analogue posters 

** Kantar Gallup


 

Frederiksberg

Digital Frederiksberg includes 25 exclusive locations at central hubs near shops, cafes, educational institutions and cultural venues. Hit the traffic and benefit from increased dwell time with screens placed in bus shelters. Digital Frederiksberg allows for slow moving content, which sharpens the attention of the recipients. What is special about Frederiksberg is the beautiful green urban environment, where the advertising surfaces are beautifully framed in matching colors and architect-designed urban equipment with greenery on the roofs.

AFA Decaux - Digital Frederiksberg - SAS

Aarhus

AFA Decaux - Digital Aarhus - Gina Tricot

Digital Aarhus presents a 100% digital zone in the middle of the City of Smiles with lots of shopaholic Danes and not least the many students who visit the vibrant educational city. 21 exclusive locations that ensure clear exposure and the possibility of slow moving content. Here you reach attractive target groups such as trendsetters, high-end consumers and culture nauts. Digital Aarhus creates a coherent digital experience, as part of the larger network with Digital National and Digital Malls and targeted digital exposure.

Aalborg

In the North Jutland capital Aalborg, we offer 9 selected locations that ensure optimal exposure and allow slow moving content. Aalborg is full of art, gastronomy, and shopping opportunities, providing an inviting atmosphere where your messages can reach their full potential. Take advantage of the digital format and make your brand stand out in the Paris of the North, which combines history, culture, and modern architecture.

AFA Decaux - Digital Aalborg - 7eleven

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