AFA JCDecaux offers a range of Premium outdoor media that can either be combined or used separately.
The abribus media is Denmark’s largest mass media. No other media can deliver a broader coverage or higher frequency as quickly.
The abribus also covers 71% of young consumers aged between 15 and 29, equaling an estimate 800.000 people. Here the message frequency rises to 32*.
As the only outdoor provider, AFA JCDecaux has a nationwide digital network where you can get in daily touch with 1.1 million Danes (OTS) **. The network currently consists of 182 state-of-the-art digital screens located at DSB stations (101 screens), in the heart of Copenhagen (35 screens) and in the three malls Field's, Bryggen and Bruun's Gallery (46 screens).
On 1 January 2019, the nationwide digital network will be expanded to include Copenhagen Metro. The Copenhagen Metro alone represents a unique coverage with 2.4 million weekly alightings and boardings in the existing M1 and M2 lines ***.
A total of 54 digital screens are currently installed at the two lines, a number which will increase to over 225 with the launch of the new Cityring by summer 2019.
Denmark's highest coverage of 71%
The only nationwide digital network
1.1 million daily digital contacts
Railboards cover nearly 1 million passengers